Shovelling Confetti (Amongst Other Things) – Small Business Case Study
How we took a one-person startup from £0 to £55k in 6 months. No website, no social media and no marketing budget The Beginning -it’s all about the Niche No website, no social media, no marketing budget. That’s no problem when you find a niche, and customers who don’t care about your presence or clout. They […]
Public Sector Reorganisation and Relaunch Consultancy Case Study
Starting From Scratch. Rebuilding a Public Service at Lightning Speed Using ‘Public Good’ Consultancy. The Beginning Public sector projects are all unique. In June 2023, the contract for the Hertfordshire County Council service ‘HertsHelp’, a signposting and welfare assistance service that covers phone, online, text and email, was awarded to a new provider […]
Public Sector Marketing Consultant Case Study: Sommerset County Council
Let’s Kick It Together Reducing smoking in pregnancy by involving the whole family. Public sector marketing consultants can have a huge impact of quick-turnaround projects. Underpin worked fast, hard and with some new ideas that reaped huge rewards. From the very beginning of our work with Somerset County Council, Underpin wanted to involve the whole […]
Medium Business and Marketing Consultancy Case Study – HRC Online
How we built an industry leading marketing approach and then left. Disruption: The Right Way for medium business consultancy Medium Business Consultancy is something that Underpin specialises in. Disruption is one of those words that is used like legend or entrepreneur. It’s attached to almost anything and can lead to severe disappointment on realising it’s […]
Marine Business Marketing and Business Consultancy Case Study
Fighting for the Environment Using PR, Social, Paid and Content Marketing to Win a UK Government Inquiry. A long and Winding River The following case study has been written to reflect the confidentiality of our client and information has been intentionally left out to protect the cause and the ongoing inquiry. As consultants, understanding a […]
Construction Business and Marketing Consultants Case Study
Shifting Into Design and Consultancy for a 134% rise in profits. – Defined the right target market – Talked in the target customer’s market – Demonstrated benefit and value Go where you are valued most. Marketing and Business Consultants usually, but not always, come in after a company has been founded. After many years of […]
Working with Red2Green to prove a point
Charity Case Study: Everyone Has Ideas Equity is about providing people at every level the opportunity to grow. There is no monopoly on idea generation. Underpin Consultants is partnering with Red2Green in 2025 to prove a simple truth: everyone has ideas, and idea generation can change lives, businesses, and even the world! To prove […]
“Owned by the People Who Use It”: Why Collaboration and a Clear Brief Create Projects Communities Embrace
The lesson from Everton’s new home Listen to architect Dan Meis talk about Everton’s Hill Dickinson Stadium and you hear two themes on repeat: we listened and we understood the place. No “donut” bowl dropped on a random plot. Instead: a brick base that speaks Liverpool docks, a contemporary roof that nods to the Mersey, […]
Consultants aren’t horror villains, but we can prompt the same reaction
Business Consultants. I have been told that our mere presence gets things done. Say the word consultant and most people roll their eyes. But for some, they can be a lurking force; compelling people to do things like run away, be very motivated, or prepare for the worst. And, dear reader, it’s all true. *high-pitched […]
Underpin Consultants Joins With Purpose Network to Strengthen Support for Cambridgeshire Charities
Underpin Consultants, specialists in helping charities and non-profits achieve sustainable growth and greater community impact, is delighted to announce its membership of Cambridgeshire’s With Purpose Network. Underpin has a long-standing commitment to dedicate 25% of it’s time to causes that benefit the community and the With Purpose Network allows us to meet this commitment in […]